Do you always get what you want? Why do some attempts succeed while others fail? What can you do to improve your ability to convince others? Whether you work in sales, fund development or organizational management, powerful persuasion is an essential element of your success. This seminar will explore nine fundamental principles of human behavior and help you harness that knowledge to persuade the people around you. You will learn how to:
- Influence people’s thoughts, feelings and behaviors
- Establish and maintain credibility
- Find the right audience
- Make big changes by starting small
- Create vivid appeals
During the last fifteen years, David Rendall has spoken to audiences on every inhabited continent. His clients include the US Air Force and the Australian Government, as well as companies in the Fortune 500 including, AT&T, State Farm Insurance and Ralph Lauren. Prior to becoming a speaker, he was a management professor, stand-up comedian and endurance athlete. He also managed nonprofit enterprises that provided employment for people with disabilities. He has more than twenty years of experience leading people and organizations. David has a doctor of management degree in organizational leadership, as well as a graduate degree in psychology. He is the author of three books: The Four Factors of Effective Leadership, The Freak Factor, and The Freak Factor for Kids.
